Meta’s Threads Reaches 35 Million Users in November

Meta’s Threads Surges Past 35 Million Signups

In a remarkable growth trajectory, Meta's Threads app has recorded over 35 million signups as of November. According to a spokesperson, Alec Booker, the platform has been experiencing a consistent influx of over a million signups daily for nearly three months now.

Recent Growth Statistics

This impressive figure includes 20 million users who have joined since November 14th alone, complementing the 15 million signups that Instagram's head, Adam Mosseri, reported during the two weeks prior.

Bluesky's Rapid Rise

Not to be overshadowed, Bluesky has also experienced a significant uptick in interest, reaching 15 million users earlier this month and adding approximately one million daily signups shortly after. The latest reports indicate that Bluesky now boasts a user base exceeding 22 million.

Competitive Response from Threads

With Bluesky's rapid expansion, Threads is adapting its platform to retain users. Adam Mosseri confirmed that several recent updates—such as custom following feeds and tests allowing users to set follows-only feeds as default—are direct responses to the growing competition.

The Road Ahead

As both Threads and Bluesky continue their upward trajectories, the competition in the social media landscape remains fierce. Users now have more options than ever, making it essential for these platforms to innovate continuously.

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