Kickstarter to Notify Backers on Project Failures: Enhancing Transparency
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Kickstarter Introduces New Features to Enhance Backer Experience
Kickstarter is making significant changes to improve its platform, particularly in how it communicates with backers regarding fundraising campaigns. In a recent update, Kickstarter announced that it will alert supporters when a project faces "significant fulfillment failures" and violates platform guidelines. This change aims to increase transparency and trust within the Kickstarter community.
Transparency and Accountability
When a campaign encounters fulfillment issues, backers will receive notifications detailing how these problems are being addressed, including restrictions on the creator from launching new projects in the future. This measure is a response to the challenges Kickstarter has faced with scams and projects not delivering after raising substantial funds.
Enhanced Creator Information
Kickstarter is also improving the visibility of creator information on project pages. Backers will have access to details such as:
- Creator's track record
- Collaborators involved in the project
- History of past projects
This enhanced visibility gives backers a better understanding of who they are supporting and the creator’s ability to deliver on their promises.
Improved Project Monitoring
The platform is enhancing its tools for monitoring projects, which can help identify and address potential risks earlier in the project lifecycle. This proactive approach aims to protect backers from unsuccessful campaigns.
New Funding Options
In addition to these updates, Kickstarter has introduced new features like post-campaign add-ons, which allow creators to collect additional contributions after their campaign has ended. Last year, they launched a similar feature called Late Pledges to enable fundraising beyond the original deadline.
Flexible Payment Plans
Another exciting feature is Pledge Over Time, which enables backers to split their contributions into four manageable payments. This added flexibility may encourage more backers to support projects without the burden of a single large payment.
Revamped Mobile Experience
Kickstarter is also revamping its mobile app to improve user experience. By the end of this year, backers will be able to view all projects they funded, including live and unsuccessful ones. The platform aims to enhance the search and filter capabilities for backers to easily navigate their pledges.
Conclusion
With these updates, Kickstarter is committed to enhancing the backer experience and building trust within the community. As it navigates challenges with transparency and creator responsibility, these changes could lead to a more secure and enjoyable crowdfunding environment.
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