Epic Games Store launches Fortnite on iPhone in Europe.

Fortnite Returns to iPhone with New Epic Games Store

Epic Games Revives Fortnite on iOS After Four-Year Hiatus

In an exciting turn of events for mobile gaming enthusiasts, Fortnite has made its return to iOS after being absent from the platform for over four years. This resurgence comes just as the game launches through a new version of the Epic Games Store tailored for iPhone users in the EU. Players can also access Fortnite through the AltStore PAL, adding more avenues for gameplay. Moreover, the Epic Games Store has gone live for Android users worldwide, marking a significant milestone for Epic Games amidst its ongoing legal battles with Apple.

Background and Regulatory Changes

The revival of Fortnite follows extensive litigation between Epic Games and Apple, primarily rooted in the contentious policies governing app distribution and payments on the App Store. Recent regulatory changes resulting from the EU’s Digital Markets Act have prompted Apple to permit alternative app stores, granting Epic Games a fresh opportunity to bring Fortnite and its other titles back to mobile gamers.

What's New for Players?

Fortnite's return coincides with a new Marvel-themed season, creating a timely opportunity for players in Europe to dive back into the game on Apple's platform. Epic's CEO, Tim Sweeney, expressed excitement and gratitude towards the European DMA law, stating, "Fortnite is finally returning to iOS in Europe." Alongside Fortnite, users will have access to Rocket League Sideswipe and a mobile version of Fall Guys, broadening the gaming options available through the newly launched Epic Games Store.

Epic Games Store's Ambitious Plans

As the mobile Epic Games Store opens its doors with just three first-party games, plans are already in the works to enhance its offerings. Epic is in discussions with numerous third-party mobile developers and aims to have a curated selection of games available by December. Additionally, the option for developers to self-publish is set for early 2025. Epic envisions mirroring its successful PC model on mobile, which includes an attractive 88% revenue share for developers and the freedom to use their own payment platforms.

Revenue vs. Fees: A Balancing Act

Fortnite's historical revenue on iOS, exceeding $700 million in just two years pre-removal, positions Epic favorably in terms of potential earnings from the mobile platform. Despite the challenges posed by Apple's Core Technology Fee and other operational costs, Epic stands to collect 100% of in-app purchases on its new platform, significantly enhancing its financial outlook compared to previous constraints under Apple's policies.

The Road Ahead: Developer Participation

While the Epic Games Store's launch has been met with enthusiasm, many third-party developers remain wary about joining the platform on iOS. Allison, VP and General Manager of the Epic Games Store, reported that while there is keen interest from developers, most express concerns about making their games viable within the current restrictions of Apple’s ecosystem.

Conclusion: A Long Journey Ahead

Epic Games has invested hundreds of millions into this extended fight against Apple, demonstrating resilience and commitment to evolving the mobile gaming landscape. The company is optimistic about overcoming existing challenges and is poised to remain a key player in the mobile gaming sector. "We’re going to keep fighting,” Allison assured, voicing confidence in ultimately resolving the hurdles that linger in the app distribution process.

As the situation develops, mobile gamers can look forward to exciting new updates and opportunities from Epic Games in the foreseeable future!

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